WD chief: We would have liked to perform better in VA
William Demant has seen a very strong growth on the US market driven by sales with independent dealers, but its CEO is not entirely pleased with the company’s performance in the hugely important Veteran Affairs segment.
BY STEFAN SINGH KAILAY
Shifting of orders, hedging losses, consolidation of sales, and commercial performance. William Demant’s Chief Executive Officer, Niels Jacobsen, has many possible explanations for the lapses that could be found in the interim report published by the hearing device group late last week.
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