Oticon-CEO: We have to win market shares
William Demant’s Oticon has launched the company’s new high-end product range, Alta, and through a strategy that sets them apart from their rivals the product is expected to gain market shares and drive growth in 2013.
by Stefan Singh Kailay
The newly-launched high-end product range, Alta, has big shoes to fill. It has to take over from the popular Agil-range, which has been one of the best-selling high-end products on the market for hearing devices. But Oticon-CEO, Søren Nielsen, is highly optimistic.
Allerede abonnent?Log ind her
Læs hele artiklen
Få adgang i 14 dage for 0 kr. Det kræver intet kreditkort, og du vil ikke overgå til et betalt abonnement efterfølgende.
Med din prøveperiode får du:
- Adgang til alle låste artikler
- Modtag vores daglige nyhedsbreve
- Fuld adgang til vores app
Få fuld adgang til dig og dine kollegaer
Start et gratis virksomhedsprøveabonnementRelaterede artikler:
William Demant launches new high-end product
For abonnenter
