Quadrupling of sales force to ensure strong position for Ambu in US especially
Major investments in the commercial organization will establish a strong foothold for Ambu in the US, where two thirds of the company's salespeople will be based going forward. But first the company must hire 250 new salespeople, says CEO Juan José Gonzalez.
Although the final decision to invest heavily in one's sales organization and hire 250 salespeople was made at a board meeting at Ambu late on Monday, the expansion has been in the cards for a long time.
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