Ambu: It’s like moving into the big leagues
In the fall Ambu will present its strategy for how the Danish medtech company is to advance its business in coming years. At the moment, the strategy has not been completely decided upon, nor indeed revealed, but CEO Lars Marcher unveils a few of the details here.
by Benjamin Werner Christensen
In October Ambu’s ambitious strategy, GPS Four, will come to a close with the end of the company’s fiscal year 2012/2013 – a strategy that has led to a thorough transformation of the company since Lars Marcher’s appointment as CEO five years ago.
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